Arvind Lifestyle Brands Limited announces the launch of its second The Children’s Place store in Chennai, India, opening April 13th 2016. The Children’s Place, Inc. is the largest pure-play children’s specialty apparel retailer in North America. This launch will be full of great cheer and excitement, with an interactive kids talent hunt that will culminate into a grand fashion walk on April 23, 2016 at Express Avenue Mall, Chennai (Atrium). Fashion choreographer Sheetal Sharma will host a kids’ Audition on March 26 for a Children’s Talent Hunt at Express Avenue Mall, Chennai (Atrium), for age group – 3 years to 12 years only. Walk in a participate.
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The talent hunt holds a promise of being a solid launch pad for Chennai’s glamourous, confident and young aspiring kid models; helping them realize their dreams to be a part of the kids fashion scene. The shortlisted young stars from the audition will be trained, groomed and styled by the very talented Sheetal Sharma to get them ready for the grand finale launch of The Children’s Place store at Express Avenue Mall.
Commenting on the launch of this talent hunt, Arvind Lifestyle Brands Limited’s Business Head for The Children’s Place India, Mr. Mridumesh Kumar Rai,said “The Children’s Place offers fashionable, high quality and head to toe outfits for kids, size 0 to 14. Our goal is to make this launch in Chennai very interactive for children.By hosting a talent hunt with fashion training and styling by one of India’s leading choreographers and fashionistas, Sheetal Sharma, we aim to give these very talented kids a platform to showcase their skills and confidence! We invite all parents to bring your kids and be a part of our grand launch!”
The Children’s Place is the largest pure-play children’s specialty apparel retailer in North America. The Company designs, contracts to manufacture, sells at retail and wholesale, and licenses to sell fashionable, high-quality merchandise at value prices, primarily under the proprietary “The Children’s Place,” “Place” and “Baby Place” brand names. As of January 30, 2016, the Company operated 1,069 stores in the United States, Canada and Puerto Rico, an online store at www.childrensplace.com, and had 102 international points of distribution open and operated by its 6 franchise partners in 16 countries.